The History or Story Behind My Site
Depending on the topic of my site, I could include historical information about my subject. For example, if my site is about my business, I could discuss how my business got started. If my site is about a sports team, music group, movie star, or my family, I could chronologically list or summarize major events important to my topic.
My About page is also a great place to give information about others involved with my site's topic, such as the leaders of my organization, club, or company; an ancestor; my family; and so forth.